Process

A startup-like approach to building digital products.

No six-month design discoveries or two-year development plans. It comes down to solving business problems, so we partner with you to de-risk new initiatives and guide you on the journey.

Reducing risk at every step along the way.

New ideas — especially innovative ones — have a lot of unknowns and uncertainties at the start. Our process addresses the biggest and scariest ones early, so we can achieve the business value with the least amount of investment.

Our Process

Define the problem

1

De-risk the solution

2

Deliver the results

3

Product Process 🚀

Differential’s product process helps our designers, developers, and strategists produce their best work. And helps us build some pretty great digital products. Here’s a quick breakdown of that process.

Building great digital products is a journey. We'll do it together.

1-2 weeks

Discovery

Our strategists work to define the problem, business opportunity, and target users. We’ll help you cast vision of the digital product that helps you get buy-in.

3-4 weeks

Design Sprint

A step-by-step process for solving big problems, creating new products, or improving existing ones. It compresses months of work into a few weeks, resulting in a high-fidelity interactive prototype that is tested with real users.

12-16 weeks

Version 1

Rapidly build the first version of a new digital product with a dedicated Product Team that includes Product Leadership, Design, Consulting, and Developers.

3-12 month contracts

Product Team

A Dedicated Product Team of Designers and Developers, led by a Product Manager, iterate the product through the Product Roadmap, rapidly unlocking value for your users.

Annual

Maintain & Support

No more new development needed? That’s ok! Differential will continue to support the product, typically through annual contracts. We're there with you.

Skills & Capabilities

Everything you need to build & launch a great digital product

Strategy

Product Strategy
Customer Discovery
User Research
Competitive Analysis
Vision Roadmap
Code Audit

Design

Design Sprints
Design Systems
UX/UI
Sketch Concepts
Wireframing
Prototyping
Branding

Development

Web Applications
iOS & Android Applications
IoT Integrations
Technical Architecture
Data Schema
JavaScript, Node.js
React, React Native
GraphQL, REST APIs

Product Management

Roadmapping
Cycle Planning
Feature Prioritization
Hosting & Maintenance
User Support & Feedback
Cost Optimization
User Analytics